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Everyone Should Know This: The Eyelift Trick That Instantly Brightens Your Eyes

The Best Way to Use Your Makeup Brushes & Why

Find the Perfect Lipstick for Your Skin Tone

How to Choose Makeup for Rosacea

How to Choose Makeup for Mature Skin

The Truth About “Mature Skin” (That No One Talks About)
How To's

The Truth About “Mature Skin” (That No One Talks About)

What mature skin really means, when skin starts to change, and why makeup matters just as much as skincare. What Is “Mature Skin,” Really? One of the most searched questions in beauty is: “When does skin become mature?” The industry often says 40, but biologically, that’s not accurate. Skin doesn’t...
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The Brush That Transforms Your Entire Face
How To's

The Brush That Transforms Your Entire Face

If your blush looks patchy, your bronzer turns muddy, or your highlighter sits on top of your skin instead of blending in, it is usually not the makeup that is the problem. It is the brush. As skin and features evolve, the right tools make a big difference in how...
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satin lipstick collection in a range of pink and neutral shades on a clean background for real skin | Puzzle Makeup
How To's

Shine Bright: Why Your Lips Deserve the Spotlight

Your lips are part of your skin, so they deserve more than a quick swipe of color and gloss. When you think of them as skin, the barrier, the texture, the fine lines, it becomes clear they need the same care and attention as the rest of your face. That...
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Simple everyday makeup look using The Daily Look Bundle
How To's

The Daily Look: Your Everyday Glam-In-A-Kit

What makeup do I need for a simple everyday look? The holiday season is one of the busiest times of year, on top of everything we are already juggling day to day. When life speeds up, beauty routines become grab-and-go, especially in the mornings. That is exactly why The Daily...
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Why Makeup Remover Is Essential — and How to Use It the Right Way
How To's

Why Makeup Remover Is Essential — and How to Use It the Right Way

When it comes to skincare, one of the most overlooked steps is properly removing your makeup. Many people rush through this step or skip it altogether, but cleansing away your makeup is just as important as applying it in the first place. With the rise of clean and vegan beauty,...
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No Tricks, Just Treats: Your Fall Clean Glam Guide
How To's

No Tricks, Just Treats: Your Fall Clean Glam Guide

Fall is finally here and with it comes deeper hues, bolder looks, and the perfect excuse to lean into your personal style. Whether you’re getting ready for a Halloween event, a holiday party, or just feeling extra glam on a weekday, your makeup should never come with a trick —...
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Benefit of Mixing Lip Stain Colors
How To's

Benefits of Mixing Lip Stain Colors

Mixing and matching lip stain colors is a creative and effective way to personalize your makeup look. By blending different shades, you can achieve a unique hue that complements your skin tone and style. This technique not only enhances your appearance but also maximizes the use of your existing lip...
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💄 Two Quick Steps to Transform Your Daytime Look to Night Glam
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💄 Two Quick Steps to Transform Your Daytime Look to Night Glam

Let’s be real—some days move fast. You’re running errands, jumping into meetings, maybe squeezing in a lunch date—and suddenly, it’s time to head out for dinner, drinks, or an event. But what if your daytime makeup could transform into a night-out glam in just a couple of quick steps? You...
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Avital's Jun Palette Picks
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Avital's Jun Palette Picks

Your Effortless Daily Look — Naturally Refreshing, Beautifully You This fresh, easy-to-wear look is perfect for everyday life—whether you’re heading to work, brunch, or just want to feel put together with minimal effort. It’s soft, natural, and enhances your features without feeling heavy or overdone.   👁 Eyeshadow: Innocent: Apply...
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Pressed vs. Loose Makeup: Why Pressed Makeup Is the Better Choice for a Flawless, Sustainable Look
How To's

Pressed vs. Loose Makeup: Why Pressed Makeup Is the Better Choice for a Flawless, Sustainable Look

The Clean Beauty Secret: Why Pressed Makeup Reigns Supreme When choosing makeup, many beauty lovers debate between pressed vs. loose powders. While both have their perks, pressed makeup stands out as the better choice for achieving a flawless, long-lasting look with minimal waste. If you're looking for clean beauty, mature skin-friendly formulas, and sustainable makeup that enhances...
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The Secret to Flawless Makeup? Skin Prep—Especially in the Summer
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The Secret to Flawless Makeup? Skin Prep—Especially in the Summer

If your makeup tends to fade, crease, or settle into fine lines, especially during hot weather—don’t blame the products just yet. The real game-changer? Your skincare routine. Whether you're heading to dinner, the beach, or just running errands, prepping your skin is one of the most important steps in your beauty...
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Speedy Eye Makeup for Real Life (Because Who Has 30 Minutes?)
How To's

Speedy Eye Makeup for Real Life (Because Who Has 30 Minutes?)

Let’s Be Honest… In a perfect world, we’d have 30 minutes to craft the ultimate eye look every morning. But in reality? Between work, errands, kids, meetings, and last-minute Zoom calls, time is a luxury. For most of us, five to ten minutes is all we’ve got. That’s exactly why...
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