A quick 5 minute tutorial using red, white, and blue without being too obvious! HERE'S WHAT YOU'LL NEED: Eyeshadow: "Swan"  Eyeliner: Choose from a variety of our multiuse eyeshadows to use as an eyeliner Mascara: we'll be using a black & blue mascara for this look! Lip Stain: "Begonia"  FOLLOW THESE...

Wedding season is here, and your makeup needs to last through every moment of it. From the bachelorette party to the rehearsal dinner to the wedding day itself, each event calls for a different look while still feeling like you. This wedding weekend makeup guide breaks down three bridal makeup...

When it comes to a day at the beach, simplicity is key. If there's ONE product you should take with you, it's our Vegan Lip Stain. Here’s why this single product is all you need to stay looking fabulous, no matter what the day brings. Long-Lasting Color Beach days are all...

Everything around us is changing constantly, so isn't the time to change the way that we look at makeup for men? Is it fair that women can use makeup to enhance beauty, but men can't? Now let’s be clear —we’re not talking about going WILD, we’re talking about soft, natural...

Is it just us, or is buying the right lipstick color one of the hardest damn things to choose in person and online? Yeah, we thought so. Here are clear, no fluff tips to help you finally choose lipstick shades that actually work for you. Your lipstick and your money...

Many of us shop for makeup products that sit in our drawer without use because they just are not the right ones for us, no matter how much we try to make them work. You know the story… The color looks different than in the store, the formula is too...

Here is a fun and creative way to use your Gloss or a Lip Stain!

Lip Stain First you want to apply the Lip stain, using the flat side of the wand to fill in your lips. Then use the head of the wand as a lipliner. Follow & frame your natural lip line. When the Lip Stain dries, repeat those steps again to create...

Quick Makeup Tips to Simplify Your Everyday Routine First off, you don't need to do a lot to feel and look good. You are beautiful without makeup on ♥. But it's nice to have a simple quick makeup application routine that doesn’t take a lot of time. We’re parents, spouses,...

Lipstick colors are some of the hardest to choose.   Over my 20 years of experience, talking to clients and helping them find the right products for them, I found out that Choosing Lipstick color is some of the hardest to choose.   I know that there is a huge...

How do I apply lipstick? In this video I'm going to show you an easy and fun way to apply your lipstick!

10 Minute Mystery Palette Challenge! We put these two makeup lovers to the test by presenting them each with a makeup palette full of surprises and only 10 minutes to complete a look! LET THE FUN BEGIN! :)